Ross Mayfield's Weblog

Joining Plazes

I'm excited to join the board of advisors of Plazes, the leading location-aware social software company.

The Cost of Ethics

JD Lasica has an in-depth article on shilling, influence and blog ethics at OJR.  He suggests these norms have emerged:

• Disclose, disclose, disclose. Transparency – of actions, motives and financial considerations – is the golden rule of the blogosphere.
• Follow your passions. Blog about topics you care deeply about.
• Be honest. Write what you believe.
• Trust your readers to form their own judgments and conclusions.
• Reputation is the principal currency of cyberspace. Maintain your independence and integrity – lost trust is difficult to regain.

A pretty fair account, and probably not the lowed common denominator.  In the interest of the first principle, I decided to accept George Bush's Headphones.  When they arrive, I'll let you know if they are rose or white-colored.