Warcraft is the New Cult of the CEO

Dan Farber on something kinda funny:

Video: Socialtext CEO, blogger and level 60 human Paladin (called Kalevipoeg) Ross Mayfield (below) explains his fascination with World of Warcraft. Ross says he plays the massive multiplayer game about 5 hours a week, but surely he is undercounting. He is part of a WOW guild that includes Joi Ito, an investor in his company and the WOW fan who described the game as the "new golf." It's the social experience and collaboration that makes WOW more than a game, Ross says. He even found a new customer for Socialtext while playing WOW. Business and pleasure combined…just like golf.  Also Jonas Luster, of Socialtext and a man with a doctorate in Social Psychology and Criminology, explains his WOW addiction.

 

Watch the video

For the record, I don't play WoW in the office.

Comments

[Dave]

Wow Ross, this is interesting. I have a similar addiction and replaced most of my late nite blogging time with WoW. I used to have discussions with you about blogging, etc. several years ago when blogging was in its infancy. I had some great results from blogging like speaking at egov conferences in Spain, visits from Denmark from John Gotze, and other cool things. You have been able to maintain both worlds. I'm impressed. I've been trying to hold down 5 jobs while supporting the consolidation of IT in Utah. BTW, which WoW Realm are you on?

[it]

Played since Beta 04.

I was able to Deprogram myself UnWOWnd from high end guilding/raiding by

http://www.warcraftmovies.com/movieview.php?id=15616

and

http://www.gamerwidow.com

It takes time and work and I am still decompressing".