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July 04, 2005

How to Open Content

This post is a summary of wikiHow to Open Content, written in eHow format.

Steps

  1. Buy a dot com out of hock
  2. Select an wiki and adapt it to your content
  3. Work with your community
  4. Adopt Creative Commons licensing
  5. Help it grow by sharing control

Tips

  • Focus on developing the right social contract for your community.
  • Bring up the licensing question early
  • Consider open source wiki alternatives
  • Bootstrap and moonlight

Warnings

  • There is no analytical framework for the decision to open intellectual property
  • Your existing community may not understand the benefits of Copyleft
  • Bloggers may rightly give you hell for leaning Copyright

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    • Ross Mayfield is the Chairman, President & Co-founder of Socialtext, the first wiki company and leading provider of Enterprise 2.0 solutions,
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