Intel CEO Blogs Inside
The Mercury News has the scoop on a high profile CEO blogging inside, as in Intel. You might think that's good news for enterprise blogging, but it isn't.
A copy of Paul Otellini's fledgling blog was leaked. Now the issue isn't about a superior communication tool, it is an issue for the lawyers. Too bad, as in practice there is little difference from a leaked group email, but in perception it is something misunderstood as more. At least this should spark a conversation about communication inside Intel, an opportunity to establish norms and guideliness, that may still include some well considered freedoms.
And here is a thought for you, if Paul was one of many contributors to a wiki with a group voice, would the issue be the same?
