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December 09, 2003

Red Herring: Alex Serge Vieux

Rambling paraphrase from the introduction by the Red Herring CEO...

Red Herring was never in bankruptcy, bought from Broadview under bid. The industry cannot continue without having a large media group at its service, focusing on business and technology by being rigorous and global. Was an investor and advisor to Tony Perkins. Innovation and finance goes beyond startups to mid-caps and more. If there was one mistake that was made, it was not expanding to larger companies and globally, but you become a cottage magazine for a cottage industry if you just cover Sand Hill Road. Charging for archive? Humility is a virtue.

Trying to build an event around content, in this case around:

Red Herring Top 10 Trends for 2004

  • Advertising: Ad infinitum -- Madison avenue is waking up to limitless opportunities in digital media
  • Communications: Making the triple play -- The battle for voice/video/data subscribers gets nasty
  • Health: Fat chance -- Obesity becomes a big problem and a big business
  • Computing: On the cheap -- Low-cost everything is the order of the day
  • Regions: China syndrome -- Multinationals will have to be quick learners to stake a claim to China's high-tech bonanza
  • Culture: DIG, Digital Immeadiate Gratification -- In the move to all things digital, consumer electrionics are changing the way we live -- and think
  • Intellectual Property: Copywronged -- Hollywood fends for its meal ticket as consumer appetite for content grows
  • Venture Capital: Back to the bootstrap -- Angel investors are back, funding the small startups that will be tomorrow's giants
  • Security: Fear Factor -- In a dangerously unstable world, security gets smarter and more tightly integrated into the fabric of networks and machines
  • Management: Outsourcing backlash -- Once popular with cost-conscious IT execs, outsourcing has been shown to be full of security holes

Obviously, this is a pretty conservative set of trends and only DIG is controversial. We'll see how these trends are woven into the sessions.

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» Digital Immediate Gratification: The DIG Generation from Get Real
Ross Mayfield is madly real-time blogging the Red Herring conference (hey, I thought they were bankrupt), and he pulls a great term from the rambling intro of CEO Alex Serge Vieux: Digital Immediate Gratification (DIG)."In the move to all things... [Read More]

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